The customer experience differentiates your stores from competitors, and the retail organization has devoted enormous resources to making the experience visually pleasing, engaging, and consistent throughout the shopping and purchase process.
Promotion programs and loyalty efforts attract consumers and retain customers. It seems like every button has been pushed and every dial turned. Except one.
What about returns? Consumers view the refund process as a stand-alone event — one they judge separately. Does your return experience make consumers feel as special as your shopping experience does?
A consumer arrives in one of your stores planning to make a return. What happens next depends on you. Appriss Retail (formerly The Retail Equation/Sysrepublic) offers SaaS solutions to help you shape a positive return experience that encourages additional shopping while mitigating the risk of loss.
The analytical models behind Appriss Retail solutions allow you to please the 99 percent good customers with generous return policies and targeted incentives.
Our return authorization takes only milliseconds. Clients have reported faster return transactions after the solution was implemented.
Our solutions protect you from the most destructive outliers. The 99 percent of good customers enjoy fast, easy returns.
Blanket return policies affect every shopper, but the analytical models offered by Appriss Retail are completely behavior based and affect only about one percent of consumers.
Verify and Secure Store ensure that policies are applied and followed consistently chain-wide.
Associates can deflect consumer conflicts by directing warned/denied consumers to the The Retail Equation Support Center. Consumers blame us, not you.
A typical $1 billion retailer handles almost $100 million in returns (as much as 10 percent of annual revenue), generating millions of individual touch points with consumers. That figure is big enough to place renewed focus on solving some basic service issues at the return counter. Find out how Verify can improve customer experience while protecting you from return fraud and abuse.
Incent (formerly Retail Rewards) identifies the best incentive to keep a good customer shopping and delivers it at the end of a return or sales transaction. It rewards the consumer for loyalty, and at the same time it turns a routine shopping experience into a recurring revenue opportunity that helps you achieve your near-term sales objectives.