March 30th 2020
Retail supply chain analysts may want to consider Twitter traffic by geography to be one more signal to improve their demand-based decisions when distributing goods from distribution centers to stores. In order to assess how recent COVID-19 news are affecting the retail sector (with emphasis on the grocery segment), the Appriss Retail Data Science team is using data from the Johns Hopkins CSSE COVID-19 repository, the CDC, the US Census Bureau (for state population estimates), Twitter data, and the aggregated and de-identified Appriss global retail transaction database.