You have demanding business objectives — increase margin, improve conversions, maximize sales, build and measure loyalty, sell a wider array of products, etc. Retail Rewards® helps you achieve these goals by issuing intelligent incentives to the customers most likely to purchase today — the ones already shopping in your store.
Retail Rewards uses the information available at the time of purchase or return to deliver targeted, relevant incentives that will quickly drive new revenue—within hours of a return or within days of a new purchase. It works by itself or with Verify® return authorization to evaluate and act on each transaction in real-time. With redemption rates up to 600 percent higher than traditional email and print offers, Retail Rewards are the incentives consumers want to use.
Most consumers make a special trip to the store just to make a return. Why waste the chance to make a new sale? Retail Rewards defines the right incentive.
Don’t let a competitor sell your customer the accessories for a major purchase. Persuade your customer to buy complementary products immediately.
You can put a priority on clearing seasonal merchandise or boosting lagging category sales by targeting the consumers positioned to buy.
Surprise and delight your customers with an unexpected incentive to replace a returned item with a product they prefer.
Get more value from the foot traffic already in the store with rewards that can be redeemed within a short timeframe (hours or a couple of days).
Retailers using Retail Rewards have seen purchases after a return increase by as much as 60 percent. Consumers often purchase more than one item.
Retail Rewards begins with your objectives. Focused on increased revenue, growing market share, improving margin? Have seasonal items, slow moving products, or markdowns to clear out? Looking to expand your customers’ spend or pull in new demographics? From these requirements, our analytics team works with you to design offers, formulate rules, and build statistical models that are used to predict the consumer behavior triggers to achieve your goals.
These models are based on millions of customer, store, product, and transaction attributes—comprising billions of scenarios—and they form the basis for our Retail Rewards decision process.
You may be a bit skeptical about how Appriss Retail solutions would impact your business’ performance. We understand, so we created this instant estimator. Try it out, and get your answer in less than a minute. Calculate Retail Rewards’ Impact
See how returns can lead to new sales. This nationally recognized footwear retailer uses Retail Rewards to lift revenues and increase satisfaction in this competitive market where fit and fashion are paramount.
When you design your return process to convert returns into purchases and create a positive interaction at a touch point that can often be frustrating for the consumer, the impact on profits can be dramatic.
Consumers leave $270 billion on the table when they make a return and do not repurchase. See how you can claim your fair share by targeting consumers with intelligent, targeted incentives.
what people are saying
We also use the Retail Rewards system…Our customers like it, and we like the additional sales.
DIRECTOR OF OPERATIONS