by Stephen May | Mar 7, 2024
Imagine shopping online, picking out a product that seems perfect, only to receive it and find it’s not quite what you expected. The thought of going through the hassle of returning it might be enough to make you sigh in frustration. But what if, instead of...
by Stephen May | Feb 1, 2024
Walk the aisles of any brick-and-mortar store or scroll the pages of ecommerce platforms, and it’s clear that the very foundations of retail shopping are shifting. Appriss Retail, armed with insights from more than 60 of the top 100 retailers, narrowed in on seven...
by Stephen May | Nov 2, 2023
In the world of ecommerce, there are two types of customer personas: High-Sales Harper and Low-Returner Riley. Two shoppers from two ends of the retail spectrum. Harper is a very profitable customer, and Riley is not. Both customers are important, but retailers that...
by Stephen May | Aug 10, 2023
Ecommerce fraud has become a major concern for retailers. Fraudsters continuously devise new techniques to exploit vulnerabilities in online transactions, resulting in substantial financial losses across industries. As technology evolves, so do the tactics employed by...
by Stephen May | Jul 20, 2023
Return rates have long been a topic of discussion in the retail industry, but their importance has increased in today’s dynamic market. As customer expectations continue to evolve and competition becomes fiercer, retailers must understand the significance of...