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Risk, Return, and Reshipment: How Dick’s Sporting Goods is Managing the Omnichannel Experience

Many state that ecommerce accelerated 10 years in 10 months during 2020. Since ecommerce purchases are returned about twice as often as in-store purchases, using returns to build deeper relationships with consumers is an opportunity you don’t want to miss. Eva Sciulli, Sr. Product Manager, Digital Fraud of Dick’s Sporting Goods, explains how you can manage risk and keep consumers engaged.

Presented by Appriss Retail and Dick’s Sporting Goods for the 2022 NRF Big Show’s Big Ideas Sessions.

 

Tagged with:

• consumer experience
• omnichannel
• retail loss prevention